Tuesday, 20 March 2012

Enigma Evaluation

In what ways does your media product use, develop or challenge forms and conventions of real media products?
Codes and conventions are known as the main ingredients needed to make a film. The codes and conventions of a title sequence are: details of cast and crew, the film’s title; an introduction to character or a character type; an indication of the place; indication of a historical period; some information regarding the mood and tone; and in introduction to signature theme tune; information about the chosen genre; patterns and type of editing that will be echoed in the remainder of film and also mise-en-scene and cinematography that will be elaborated or repeated later on in the film.

Whereas my title sequence is from the thriller genre I have to look at the codes and conventions of a thriller and place them into my work. The codes and conventions of a thriller genre are: short and fast cuts; black and white shots; and empathise on diegetic and non-diegetic sounds. To make a successful media product I have to use the codes and conventions correctly. We used short and fast cuts throughout the title sequence which was also black and white shots which symbolises the church. For example, there are flashes of the cross and figures of Jesus embedded in between different shots. We used foley sound to recreate some of the noises which was made in the shot. For example, to create the sound of leave rustling I recreated it by crunching up a plastic bag which gave the same effect. Non-diegetic sound is often used to help figure out the genre as well as creating a distressing mood for the audience.

What kind of media institution might distribute your media product and why?
For my research and planning I had to decide which media institution would be more likely to distribute my film. Institutions regularly deal with particular genres. For example, Sony Pictures specifically deal with low budget films and take American thriller films to distribute such as: Men in Black (1997), Spider-Man (2002), Stuart Little (1999) and the Karate Kid (1984). Even though my film isn’t American, I still chose Sony Pictures because my film is a low budget film and they would be the best possible solution.

Who would be the audience for your media product?
I believe that the appropriate target audience my title sequence are between the ages of 18 and 35. This is because some of the issues that are raised in the title sequence deal with abduction and sex offenders, which anyone under the age of 18 might finding these scenes distressing. I chose 35 because even though it’s good to have a bigger target audience you don’t want it too big as it would be harder to please everyone. However my film can interest anyone and the bigger the target audience the more money it will make.

What have you learnt about technologies from the process of constructing this product?
The software we used to edit and put it all together was Final Cut Pro. It was the first time for me using the software and I found it very difficult to use. However after being shown how to use the software I now feel comfortable about using it. We were faced with some minor problems when it came to finishing the editing process. The software kept freezing and jumping to the wrong parts, leaving us to start again fresh. We also used Adobe motion to create the titles which was interesting as we used different programs and got to play around with both. We wanted to make the titles fit in perfectly with the genre and whole idea and the program we used allowed us to do so.

Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?
After looking back on our preliminary task we were set, I feel that I have learnt a lot. I done a lot of research and found out a great deal of information and background in the distributors. I also realised that it’s very important to plan every step and also having a backup plan just in case it doesn’t work out. This is because we were faced some problems when I came to shooting out title sequence. Therefore we had to come up with other ideas for our title sequence being a success. I wanted to be organised as possible and make sure we weren’t behind so my group and I had regular meeting to discuss how much we needed to complete.

Overall I am very happy with my media product as it has turned out the way that I expected it too. I also believe that it met all objectives set.

Tuesday, 21 February 2012

Audience research

This is some of the audience research:

For more research i have uploaded our title sequence to Facebook and Youtube. This will give us more audience feedback and to get more comments on it. This is will be very helpful because they might spot something that doesn't work well or fit it correctly that we might miss. It is also to get different opinions.


Today the lesson was very productive because as a group we were able to gain feedback from those used as an audience. This enabled us to hear other peoples opinions from others whereby constructive feedback was used.

After looking back at all the feedback, I am aware that there are still quite a number of changes that need to be made to my title sequence, before it can be classified as a finished product. The feedback given was rather consistent for elements within our film that needs to be developed. The most common was the poster at the end failing to be readable which works well with our intention, as we wanted that effect to create an enigma. By the feedback, it is clear that the audience were interested in finding out what was written on the poster, due to the wind however they could not, this is what we wanted to happen.

On the positive side, we did receive feedback that complimented what was made present in our title sequence. Feedback made complimented the choice of our typography as it established our genre along with sound, cinematography, and the performance of the character.
Through the feedback given, I can ensure that my title sequence is produced to the best of its ability.

Tuesday, 31 January 2012


In todays lesson we were currently working on finalizing the edit of our title sequence despite working against time and slow computers.

We seem to be drawing to a close and at this point in time, we just need to add typography to our title sequence before it can be classified finished. After watching it back looking for improvements, we realized that there are several shots that need to be extended despite its purpose to be quick to create enigmas. By the end of this week, our title sequence should be ready to be viewed, analyzed and ready to be evaluated. 

Target Audience Research

The audience that we aim to appeal to is 16 year olds and above. This is because our film will consist of distrubing scenes and the plot isnt child friendly. I believe that the audience will have matured enough to understand the film without being frightened. We want our audience to consistantly ask enigmas regarding the content of the film and we further believe that this can only be achieved by those who are willing to not just watch the content, but to try to communicate and relate to the content. By having an audience that constantly ask questions, oru film can be deemed successful as at the end of day, the majority of successful film are those that tend to stay with an audience because of twhat had been seen. However we will have the film certified at 15 to get a larger audience and make more money. Also this film will be released during school holidays, so it wil benefit our audience.

Wednesday, 25 January 2012

Final Typography

This is our final choice for the typography. We chose this one as we thought it would relate the most to the whole idea. As we have chosen to do the thriller genre, we wanted to have the disturbed look. This is the perfect typography we could find that has a fuzzy effect. We will use this for the all the titles that appear throughout the title sequence.

Friday, 20 January 2012

Video evaluation

When we watched the videos back on the Macs we had found that some problems arose by external influences. We had faced a problem within the church. The problem was that the floor inside the church was stoned. As the story board had shown, we needed to follow the character down the isle with the camera preferribly on a flat surface. We had thought to use the dolly as we would get a steady shot. However everytime the wheel wen over the stone flooring it caused the camera to bump. We had also shot the same scene but having tugay hold the camera and walking with the camera slowly. However this caused the camera to shake. On the Macs the bumps and the shaking were very noticeable when we played the footage back. So to make the scene better we had to go back to the church and reshot the film but from a different point of view.

Using Final Cut Pro guideline

In todays lesson we looked at how to use final cut pro in greater detail so that when it comes to editing our title sequence. We learnt the basics like how to import, add text, cut, add transition , add music, add clips and how to export. We were also taught how to use the more advanced tools to in order to make your title sequence that all the more professional. Below is the guidebook that we used to help us whilst editing our title sequence. This come in handy when we was trying to figure out how to do transitions as our group have not used Final Cut Pro before. Its a step by step guide in which you can use Final Cut Pro whilst also showing the more advanced tools as i go through the booklet and how each tool that i use may be helpful with regards to my own title sequence.


In todays lesson, me and my group converted the videos and imported them into Final Cut. We had used the timeline in order to insert the videos into the order that we wanted. Even though it was very difficult to get some of the shots that we had within the story board sequenc, we had still tried our best in order to adapt. After putting it in the order we wanted, we inserted small black gaps wgere the titles woul then appear. Whilst Maddie and Lawrance were doing this, me and Tugay started to make the titles in Adoble Flash. We had figured that by leaving black gaps will add more effect and create more enigmas which would then relate back to the title, making the viewer think. Then the title will then appear within the black gap zooming in and out.

Thursday, 19 January 2012


During todays lesson we went back to the church to film our last shot. This shot consists of the missing poster on the sign, having the church in the background. However today it was raining which we thought would ruin the shot but instead it worked well as we are making a thriller title sequence. One of our members was absent from the filming process as he had an exam to sit. We didn't need lawrance though as he went needed in the shot.

However during filming there was alot of wind and the poster started to wave around whilst on the board. Even though this wasn't supposed to haooen when we watched in back, we thought it added a more dramatic effect to the title sequence. We then went back to school where we started to edit our title sequence. we will using the software called final cut pro.